This article, titled “Greenwashing concerns aside, fund managers tout ESG credentials” discusses

  • Companies are using their ESG credentials to differentiate from competitors and gain market share
  • Sustainability offerings are becoming increasingly important as a competitive necessity

If you are looking to differentiate and take market share, and might also enjoy helping the environment and future generations, becoming certified sustainable, and developing an ESG program, might be worth considering.

This PPP gives recommendations on what you should look for in a sustainability program.