Want to make your sustainability claims believable?

Per this release

• 69% of consumers do not believe most sustainability claims
• 40% are not purchasing products from companies not actively executing sustainability programs
• 58% say they will spend more money for a company or brand they know is sustainable
• 74% are more likely to purchase from a company that can prove its sustainability practices
• 80% are more likely to trust a company that can back up its sustainability claims

Given that we know environment/climate is the top concern consumers have.

Given that we know consumers want to support companies that can prove they are sustainable.

Given that we know certified sustainable companies are growing materially faster than their non-sustainable peers.

Given that we know environmental activists are exposing greenwashers.

Given that we know government compliance is going to require 3^rd party verification.

Being able to prove your sustainability claims is going to benefit you.

If you are interested, read this on what you want in a sustainability program, watch this master class, and contact us