Most people recognize the environmental problems we are facing. This is not a complete list, but it is sobering, nonetheless: CO2 emissions have increased 50% by 1990, accelerating global warming and impacting all life on Earth 90% of us breathe polluted air, causing 7 million deaths a year Almost all of us drink contaminated [...]
We previously reported that Lululemon was in trouble in Canada for greenwashing. The hits keep-a-comin’ as a class action suit has been filed in Florida. Why do companies get in trouble over this issue? The environment is the #1 issue on the minds of consumers Consumers want to hear what your company is doing about [...]
Per this master class, there are 8 components of a sustainability program that will be successful and make you happy: It MUST include Employee Performance / Health Sustainability is not just about energy savings or ‘Greening Up’, it is about people For most businesses, the employees are one of the biggest costs, one of [...]
This past Sunday, 21 July, 2024, was the hottest day ever recorded. It is doubtful it will hold the record long. Last month was the hottest June on record globally and the 13th month in a row that broke records for high temperatures. For those of you who believe this is just Mother Earth doing [...]
Dear friends, I spent the majority of my career as a corpoate turnaround / scale up CEO. It provided a rich and diverse experience; and I am truly thankful for all I learned. As part of my Pay It Forward, I am a member of Leading Peers and chair a peer advisory board of [...]
Per this article, CEOs are using sustainability to frame how they compete. 54% say their business is impacted by changing weather patterns and this is causing them to change how they operate. “Smart CEOs realize big sustainability challenges create new areas of business opportunity,” states Kristen Moyer of Gartner, in the article. Are you prepared [...]
On 20 June 2024, the UK Supreme Court Ruled that ALL Fossil Fuel Projects Must Be Assessed for Future Impact. This ruling reflects a broader trend of courts across the world. That trend being that the courts are not just looking at the environmental impact of developing the project, but also the long-term environmental impact [...]
This article in the New York Post reports on this study and is consistent with other studies we have reported. Key points Almost two-thirds of respondents stated they were more likely to apply to a job for a company that committed to sustainable practices. Three out of five respondents said they avoid employers they perceive [...]
Consumer demand that companies show they are environmentally friendly has grown dramatically over the past few years causing greenwashing (making false claims about environmental actions) to grow even faster. Per this article, according to a recent study by Zippia, 72% of North American and 58% of global companies admit to embellishing their environmental claims for [...]
In March 2024, KLM was found guilty of Greenwashing in a Dutch court, on 15 of its environmental statements. This was the first airline greenwashing case to reach conclusion. In short, KLM was running ads that included saying that it was moving towards a more sustainable future. The Court found KLM’s statements to be ‘overly [...]
