“Hmm, do I want to outperform peers by 92% or underperform peers by 70%?”

Given that we are all trying to achieve our 2025 plans, this article, showing a study using AI on 10,000 companies over 12 years, might be worth considering   Using the S&P 500 as a base   The portfolio study group that focused on sustainability-related R&D / new products, outperformed peers by 92%   The [...]

2025-03-16T09:15:21-04:00March 18th, 2025|

What is climate physical risk currently costing you?

Climate physical risk is your company’s financial exposure to extreme weather.  This does not include any other environmental impacts.      If we extrapolate the data from the study in this article, we arrive at the following:   Climate risk (ie, financial hurt due to extreme weather) is currently taking 1% off the top (from [...]

2025-03-11T10:44:04-04:00March 17th, 2025|

10 Great Reasons to Become Certified Sustainable

The Edenark Group ISO 14001 is the world's best environmental sustainability certification program for small to mid-sized enterprises (SMEs). Why should an organization become certified sustainable? There are many reasons.  We list 10 - https://edenark.com/why-becoming-a-certified-sustainable-organization-makes-sense/  

2025-03-09T12:22:50-04:00March 11th, 2025|

Sustainability is Good for Business

Per this article, the Corporate Knights Global 100 Most Sustainable Corporations have outperformed their non-sustainable peers: - 19% since 2005 - 22% since Covid (spring 2020) If you want to make more money, and don't mind doing something good while making that money, becoming a certified sustainable company might be worth considering. Watch this master [...]

2025-03-09T12:21:30-04:00March 10th, 2025|

Would you like a top blog influencer helping to promote your company?

At #28 (up from #31 last year) among ALL corporate blogs and websites, including Microsoft, Apple, HP and Cisco, Edenark Group is the top sustainability/environmental/Green blog on Feedspot - link Think about the impact on your brand, of having Edenark Group helping you promote your sustainability certification to a world looking for certified sustainable companies. [...]

2025-03-01T11:57:43-05:00March 6th, 2025|

The Growing Role of Sustainability in Small Business Marketing

How much do you spend on all your advertising and marketing? How are you differentiating your business from your peers in those ads, your website and your marketing brochures? Are your points of difference what consumers are looking for? Are you getting your money’s worth out of those ads by connecting with your audience? Are [...]

2025-03-01T11:47:54-05:00March 5th, 2025|

Would you like to add 7 points to your Total Shareholder Return?

Per this McKinsey study, companies that have a Triple Play (Growth + Profit + Sustainability) dramatically outperform their peers on Total Shareholder Return (TSR).   36% of companies that lagged on sustainability showed negative growth; while 0% of the Triple Play companies showed negative growth   19% of the companies that lagged on sustainability grew [...]

2025-03-01T11:42:47-05:00March 3rd, 2025|

Are You Giving Your Customers What They Want?

9 out of 10 consumers want your business to be environmentally certified sustainable. 7 out of 10 will shift their purchases and loyalty if they find a certified sustainable company. That’s +$2 Trillion in low hanging fruit for those that want to take market share.  Is there anything your company is currently spending money on [...]

2025-02-24T13:58:37-05:00February 27th, 2025|

We Set the New Record on our Watch!

As previously reported, 2024 was the hottest year since we started recording global temperature.  It exceeded 2023, the previous record holder, by a wide margin. With the 2024 increase, we exceeded the +1.5°C warming threshold that scientists were trying to avoid via the Paris Agreement.    We can all tell our children we each had [...]

2025-02-24T13:54:49-05:00February 26th, 2025|

Go to Top