Are you listening to your customer?

88% of consumers want you, a company selling them products/services, to help them make a difference, by being more environmentally friendly.

This is consistent with other studies that show that 87% of the largest buying group (Under 40 Consumer) and 71% of ALL consumers, will move their business to a certified sustainable company.

25% of consumers have already changed vendors due to their desire to find a certified sustainable company.  Did you win any of that business?

The next 20 – 43% of consumers moving their business is in play right now.  Will you be a giver or taker for this market share?

Large organizations are mandated by their own sustainability programs to move their vendor relationships to certified sustainable companies.  As vendors, this will be a curse for some and an opportunity for others.  Which will it be for your company?

Your customer is speaking.  Are you listening?

 

If you want to get in differentiate from your competitors and take market share, read this on what you want in a sustainability program, watch this master class, and contact us.