Per the study in this report, if you have a startup or scale-up and your organization is aligned with the UN’s SDGs (Sustainability Development Goals):
- You are less likely to fail
- Funding for SDG-relevant startups has doubled in just the past two years
- You are more likely to raise a Series A round of funding
- You will raise 2-3x the funds of your non-sustainable peers
Net, it is never too early to become certified sustainable. Further, if you select the right team to help you with the SDGs, as discussed here, and select the right program, as discussed here, it will help you develop your team and help you cost-effectively differentiate your new company from your more established competitive peers.