Promoting Sustainability Can Drive Sales: Lessons From a Casino Giant

(I posted this last month on my MIT Sloan Management Review column. It's an interesting story about how a company's sustainability efforts can help improve brand value with customers and drive sales. To be honest, I wasn't sure if the results here are, in fact, "a huge deal" as described below. I know there are not [...]

2020-08-02T17:50:04-04:00August 5th, 2020|

Have your Cake…Eat it Too!

Years ago, organizations had to decide between protecting profits or protecting people. Those days are gone. The Edenark Group ISO 14001 certification program allows you to do both. Certified Sustainable companies are growing 5.6x faster than their non-certified competitive peers. They are operating more efficiently; helping their employees be safer, healthier, and more productive; and [...]

2020-06-23T22:56:35-04:00June 27th, 2020|
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