Is your business ready to take the step?

You already know:

• Certified sustainable companies are making more money than your company
• They are also growing faster than your company
• Most consumers will move their business from you to a certified sustainable option when they find one (and yes, you can fight back with lower prices and lower margins)
• Your corporate clients are looking for certified sustainable vendors
• Regardless of what you have spent on developing your brand, Gen X and Z (which are 40% of the population and the future of your company) view sustainability as more important than your brand name
• Governments are tightening regulations requiring sustainability
• Your ability to win bids will go up if you are certified sustainable
• Your ability to hire and retain talent goes up if you are certified sustainable
• Your ability to find money (both debt and equity) goes up if you are certified sustainable
• Your cost of money (both debt and equity) goes down if you are certified sustainable
• Your operating costs go down if you are certified sustainable
• All the above is only going to increase
• Becoming certified sustainable is the right thing to do

 

Yet, you have not taken the step.

 

Take the quiz in this link and find out how far you are away from being ready.