For Greenwashers – Tick Tock

Per this article, later this month, on the 22nd of March, 2023, the European Commission will publish a proposal for a new directive on Green Claims made by products/services. We all know consumers want companies to be sustainable. We all know data shows sustainable companies perform dramatically better than their non-sustainable peers. This puts tremendous [...]

2023-05-09T19:15:15-04:00May 11th, 2023|

Become Carbon Neutral

The best way for a company or building to attack de-carbonization is to to follow this path:  - Become certified sustainable via a globally-recognized program that incorporates carbon neutrality as part of its process;  - Ensure that your sustainability certification advisory company is also a carbon neutrality advisory company;  - As part of your certification [...]

2023-05-09T08:18:58-04:00May 10th, 2023|

WWNN Radio’s Newsworthy Stories host Jacqueline Jimenez Interviews David Goodman

WWNN Radio's Newsworthy Stories segment host Jacqueline Jimenez interviews David Goodman of Edenark Group and discusses the benefit of becoming environmentally certified sustainable.

2023-05-06T14:38:16-04:00May 9th, 2023|

Change Brings the Chance for Opportunity….If You Are Ready

We all know when there is change there is also the chance for opportunity.  We also know, you need to be ready for when your chance for opportunity comes. There is a growing interest from consumers to ‘buy local’.  This benefits SMEs (small to mid-sized enterprises).  But, to win those consumers, this article tells us, [...]

2023-05-06T14:33:28-04:00May 8th, 2023|

UCLA Extension Student Interview of Edenark Group CEO on Sustainability

We are honored that Marisa Kirio, a UCLA Extension student, interviewed David Goodman, CEO of Edenark Group, on a number of sustainability topics, for classroom review and study by sustainability students at UCLA. Interview Edenark Group offers the world's premier environmental sustainability certification program for SMEs (small to mid-sized organizations).

2023-05-06T14:31:47-04:00May 7th, 2023|

SellSMART Not Hard d/b/a OMNIVERSE CITY™ will Pursue Sustainability Certification

SellSMART Not Hard, d/b/a OMNIVERSE CITY™ (https://theomniverse.city/ ), a New York-based, Metaverse As A Service company, has decided to pursue the Edenark Group ISO 14001 environmental sustainability certification program. The Edenark Group ISO 14001 is the world’s premier environmental sustainability certification program and allows SMEs (small to mid-sized enterprises) the ability to attain the world’s [...]

2023-05-04T14:43:20-04:00May 5th, 2023|

MIT / Sloan / BCG Study – What your company needs most

According to a study by MIT / Sloan / Boston Consulting Group, discussed here, the #1 thing your business needs is a way to achieve competitive differentiation.That's where we come in, as consumers (B2C) and corporate clients (B2B) are willing to move their business to certified sustainable companies.  This webinar / PPP gives more detail. 

2023-04-30T13:45:29-04:00May 3rd, 2023|

Millennials and Gen Z Driving Car Industry Change

Millennials and Gen Z combine for 50% of the world’s population and are the future of your company. As previously reported via our posts, these consumers care more about your sustainability commitment than your brand. They will move their purchasing loyalty if they find a certified sustainable company; and they will move their employment if [...]

2023-04-30T09:54:07-04:00May 2nd, 2023|

Why Sustainability is the new Competitive Advantage

Per this article, corporate travel can account for 20 percent or more of an organization’s total supply chain emissions.  Hospitality leaders who wish to take market share, have the opportunity to differentiate their brands by becoming certified sustainable. When they become certified sustainable and promote same, those organizations that are sending their employees on travel, [...]

2023-04-30T09:46:54-04:00May 1st, 2023|

Is Your Company Addressing the Demands of Today’s World?

Most companies have these departmental responsibilities: Operations / Finance – Seeks profitability, efficiency, cost reduction Marketing / Sales – Seeks differentiation from competition, a talking point that resonates HR / Admin – Seeks employee performance, health, happiness Studies from Nielsen, Harvard Business Review, HP, Deloitte, Fast Company, MIT, BAR, Symbola, NYU/Stern, Forbes, et cetera, tell [...]

2023-04-29T03:59:02-04:00April 30th, 2023|

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