For the 20 – 40% of us who have one or two copies of the APOE4 gene from one or both parents, our chance of having Alzheimer’s is up to 12x greater than those of us that do not have the APOE4 gene.

For the 78% of us who have antibodies from at least one form of COVID, our susceptibility to all forms of cognitive decline (brain fog, dementia, Alzheimer’s, et cetera) is materially enhanced.  Some studies have shown COVID produced reduced memory and executive functions in 100% of those studied.

For those of us who combine the above by having the APOE4 gene(s) while also carrying antibodies from COVID, the prospect of cognitive decline should not be ignored.

If you listen to the audio in this article, it will tell you to incorporate the below six components into a program to defend your mental acuity and defeat cognitive decline.

The 3 Big Things You Want:

• Tools that increase your oxygen intake
• Tools that reduce your inflammation
• Tools that reduce your toxins

The 3 Additional Things You Want:

• Tools that increase your neurotransmitters
• Tools that enhance your neurotrophins
• Tools that reduce your stress

The Gym for the Brain program provides all six of the above.

If you choose to fight cognitive decline, contact us at [email protected] or +1 561-408-6890.

If you are willing to commit 146 seconds, this video will explain the physics behind global warming.

Unlimited Auto Wash of Jupiter, FL, is part of the six-location Unlimited Auto Wash Club that serves South Florida.  Unlimited Auto Wash is a 100% Full Service Hand Car Wash with over 175 employees.  It cares deeply about the environment and the community it serves and has renewed its Edenark Group ISO 14001 environmental sustainability certification through 2025.

The Edenark Group ISO 14001 is the world’s premier environmental sustainability certification program and allows SMEs (small to mid-sized enterprises) the ability to attain the world’s most popular environmental certification standard via a program designed and priced specifically for them.  This allows an organization to validate, via 3^rd party audit against the world’s top standard, its environmental / sustainability / green / eco-friendly actions.

The program, which allows companies to progressively improve at a pace that works for their needs, helps the organization define how it interacts internally, externally, and with the environment.  It incorporates energy/waste/water, employee health and performance enhancement, community involvement, procurement and suppliers, compliance and regulations, emergency/security, and stakeholder engagement.  Benefits include creating a culture of continual improvement, stakeholder engagement, lower costs, higher revenues and profits, improved employee performance, and…… doing the right thing for the environment for current and future generations.   

“We are the first, and only, environmentally certified sustainable car wash operation in Palm Beach County, Florida.   We do things the right way, raised the bar for our industry in 2024, and plan to keep the bar high in 2025,” says Kevin Dalton, CEO of Unlimited Auto Wash.  “The Edenark Group ISO 14001 sustainability certification program provides us the opportunity to show all our stakeholders – our customers, our employees, our vendors and our community – the kind of organization we are.” 

“Sustainability is not a one-and-done event.  It is a process of continual improvement.  Any organization that claims to be sustainable and does not have an annual certification via a globally recognized program with 3^rd party verification is greenwashing; they are not willing to have their actions validated.  When an organization attains and renews the Edenark Group ISO 14001 sustainability certification, they are not just doing it to see their costs go down and revenues and profits go up; they are setting a higher bar for their organization and sending a signal to all those around them,” says David Goodman, CEO of Edenark Group.  “They agree to adhere to the world’s Gold standard for sustainability certification; are choosing to be a leader and part of the solution, not the problem; and are joining an elite fraternity of over 300,000 organizations, in over 150 countries, that have committed to continually improve in every way.”

Unlimited Auto Wash can be reached at +1 561-WASH-ME-2

Edenark Group can be reached at +1 561.512.2257   

As this article states, “Corporations across the economy are at risk of losing financial value by either underplaying or overplaying their hand when it comes to sustainability.”

There is a cost attached to greenwashing (ie, overstating your sustainability achievements) and there is also a cost attached to not having a sustainability program or having one and greenhushing (ie, not promoting your validated sustainability achievements).

Both greenwashing and greenhushing are hurting company bottom lines. 

If your sustainability claims are not validated/certified and you are promoting them, it negatively impacts your brand and value.  On the other hand, if you do not have a sustainability program; or if you have a valid/certified sustainability program but are not talking about it; that also negatively impacts your brand and value.

As an example, per the study, if Microsoft did a better job of talking about its sustainability program, it could add approximately $1.5 billion to its overall company value.

Pepsi could add $500 million, or 3%, to its overall value, if it did a better job of promoting its sustainability program.

On the other hand, Tesla, which does not score well on social sustainability or governance, has $4 billion, or 6% of its value, at risk, due to over-promotion of programs that are not certified and are not as good as they claim….and the market sees it.

The key takeaways for your company:

• Like it or not, consumers are evaluating your company on its sustainability effort
• A meaningful part of your company’s value is tied to its sustainability effort
• Greenwashing (promoting a sustainability effort that is not validated/certified by a 3^rd party) will hurt you
• Greenhushing (not promoting a sustainability program that is 3^rd party validated/certified) will hurt you
• You need a 3^rd party certified/validated sustainability program that helps you promote your real/accurate sustainability efforts
• This masterclass explains what to look for in a program

A study discussed in this article reports

• 98% of CEOs believe they need to make their businesses more sustainable
• But 58% believe sustainability is in conflict with growth

Response:  If you believe, as the 58% do, that sustainability is in conflict with growth, you are talking to the wrong sustainability advisors.

The study then asked Next-gen leaders for advice and was told to

• Make sustainability more human, then determine how to do so profitably
• Think long-term and allow sustainability initiatives time to scale
• Broaden the definition of success and collaborate across your ecosystem

Response:  Not sure how many of those next-gen leaders are sitting in the CEO chair.  All three of those solutions suggest reducing or diluting the focus on profit which is not an appealing option for most CEOs.  We suggest the opposite – use sustainability as a profit-driver and prioritize sustainability projects that have the highest ROI.

Simple fact:  For-profit companies are for profit.  Their advisor should build their sustainability program to support that.  This webinar speaks to that point.

Unlimited Auto Wash of Palm Beach Gardens, FL, is part of the six-location Unlimited Auto Wash Club that serves South Florida.  Unlimited Auto Wash is a 100% Full Service Hand Car Wash with over 175 employees.  It cares deeply about the environment and the community it serves and has renewed its Edenark Group ISO 14001 environmental sustainability certification through 2025.

The Edenark Group ISO 14001 is the world’s premier environmental sustainability certification program and allows SMEs (small to mid-sized enterprises) the ability to attain the world’s most popular environmental certification standard via a program designed and priced specifically for them.  This allows an organization to validate, via 3^rd party audit against the world’s top standard, its environmental / sustainability / green / eco-friendly actions.

The program, which allows companies to progressively improve at a pace that works for their needs, helps the organization define how it interacts internally, externally, and with the environment.  It incorporates energy/waste/water, employee health and performance enhancement, community involvement, procurement and suppliers, compliance and regulations, emergency/security, and stakeholder engagement.  Benefits include creating a culture of continual improvement, stakeholder engagement, lower costs, higher revenues and profits, improved employee performance, and…… doing the right thing for the environment for current and future generations.   

“We are the first, and only, environmentally certified sustainable car wash operation in Palm Beach County, Florida.   We do things the right way, raised the bar for our industry in 2024, and plan to keep the bar high in 2025,” says Kevin Dalton, CEO of Unlimited Auto Wash.  “The Edenark Group ISO 14001 sustainability certification program provides us the opportunity to show all our stakeholders – our customers, our employees, our vendors and our community – the kind of organization we are.” 

“Sustainability is not a one-and-done event.  It is a process of continual improvement.  Any organization that claims to be sustainable and does not have an annual certification via a globally recognized program with 3^rd party verification is greenwashing; they are not willing to have their actions validated.  When an organization attains and renews the Edenark Group ISO 14001 sustainability certification, they are not just doing it to see their costs go down and revenues and profits go up; they are setting a higher bar for their organization and sending a signal to all those around them,” says David Goodman, CEO of Edenark Group.  “They agree to adhere to the world’s Gold standard for sustainability certification; are choosing to be a leader and part of the solution, not the problem; and are joining an elite fraternity of over 300,000 organizations, in over 150 countries, that have committed to continually improve in every way.”

Unlimited Auto Wash can be reached at +1 561-WASH-ME-2

Edenark Group can be reached at +1 561.512.2257   

Per the study in this article, new evidence is suggesting our long-term memory is not solely dependent on our short-term memory.

“The prevailing theory suggested a single pathway, where short-term memories were consolidated into long-term memories. However, we now have strong evidence of at least two distinct pathways to memory formation — one dedicated to short-term memories and another to long-term memories. This could mean our brains are more resilient than previously thought.”

Playing this out, if someone is suffering from short-term memory loss (dementia, Alzheimer’s, long-COVID, brain fog, et cetera), it may not mean their entire memory function will be lost.

Further, if we add this study to studies like the one in this post, which suggests that the brain continues to rebuild even when people are older, it may be possible, with the proper tools, to keep the long-term memory strong as we fight to reduce the inflammation and toxins that have weakened the short-term memory.

Point is, if you have a loved one suffering from short-term memory loss, don’t give up.

Give us a call at Gym for the Brain if you would like to discuss.

Are you listening to your customer?

88% of consumers want you, a company selling them products/services, to help them make a difference, by being more environmentally friendly.

This is consistent with other studies that show that 87% of the largest buying group (Under 40 Consumer) and 71% of ALL consumers, will move their business to a certified sustainable company.

25% of consumers have already changed vendors due to their desire to find a certified sustainable company.  Did you win any of that business?

The next 20 – 43% of consumers moving their business is in play right now.  Will you be a giver or taker for this market share?

Large organizations are mandated by their own sustainability programs to move their vendor relationships to certified sustainable companies.  As vendors, this will be a curse for some and an opportunity for others.  Which will it be for your company?

Your customer is speaking.  Are you listening?

Press Release

United Tech Employee Management, a Palm Beach, Florida-based, family-owned, employee leasing, payroll, workers’ comp, and unemployment administration company, has renewed its Edenark Group ISO 14001 environmental sustainability certification through 2025.

The Edenark Group ISO 14001 is the world’s premier environmental sustainability certification program and allows SMEs (small to mid-sized enterprises) the ability to attain the world’s most popular environmental certification standard via a program designed and priced specifically for them.

The program, which allows companies to progressively improve at a pace that works for their needs, helps the organization define how it interacts internally, externally, and with the environment.  It incorporates energy/waste/water, employee health and performance enhancement, community involvement, procurement and suppliers, compliance and regulations, emergency/security, and stakeholder engagement.  Benefits include creating a culture of continual improvement, stakeholder engagement, lower costs, higher revenues and profits, improved employee performance, and…… doing the right thing for the environment.

“We have deep desire to help improve our community; serving people and protecting future generations is at the core of our culture.  We are choosing to be part of the solution,” said Kristina Smith, President of United Tech Employee Management.  “Our model allows our services to scale and grow as our clients grow. We like the fact that the Edenark Group ISO 14001 program follows the same philosophy of progressive improvement, allowing us to continue to grow and improve in our sustainability effort every year,” added Smith.

“Sustainability is not a one-and-done event.  It is a process of continual improvement.  Any organization that claims to be sustainable and does not have an annual certification via a globally-recognized program with 3^rd party verification is greenwashing; they are not willing to have their actions validated.  When an organization attains and renews the Edenark Group ISO 14001 sustainability certification, they are not just doing it to see their costs go down and revenues and profits go up; they are setting a higher bar for their organization and sending a signal to all those around them,” says David Goodman, CEO of Edenark Group.  “They are agreeing to adhere to the world’s Gold standard for sustainability certification; are choosing to be a leader and part of the solution, not the problem; and are joining an elite fraternity of over 300,000 organizations, in over 150 countries, that have committed to continually improve in every way.”

United Tech Employee Management can be reached at +1 561.594.4892

Edenark Group can be reached at +1 561.512.2257