For purposes of this question, we are not going to include the revenue-side gains that come from 7 out of 10 consumers willing to move their business to a certified sustainable company, or the margin-side gains of being able to sell product at a higher price as a certified sustainable company, or the cost of money gains of being a certified sustainable company, or the hire/retention of employees gains of being a certified sustainable company…..

We are only going to look at expense-side levers, such as energy efficiency, circular design and supply chain localization.

With those parameters, what percentage of industrial emissions could be abated today with your company enjoying POSITIVE ROI from the project?

1. 0%
2. 10%
3. 25%
4. 50%

Per this article, the answer is C – 25%.

Let’s say that again – with no revenue-side contribution, your company could reduce its carbon emissions by 25% via positive ROI projects.

An additional 32% of emissions could be eliminated via programs that might deliver a positive ROI.

That’s over 50% of your carbon emissions before we even start adding the revenue-side benefits of becoming certified sustainable and having the world’s 23^rd ranked website/blog helping you promote your certification to a sustainability-certification-starved global market.

This is change-the-world + improve-your-company kind of stuff that you can do….at a profit….if you want.

If this is appealing, read this on what you want in a sustainability program, watch this master class, and contact us.

Per this article:

• Employees Expect Purpose – 2/3 of employees say their employer is not doing enough to address climate change and sustainability. Do you think they will stay with you when they have the chance to jump?
• Investors Value Transparency – Companies that act on sustainability attract more capital.
• Consumers Demand Action – Companies that can prove their sustainability claims are growing faster than their peers.
• Gain a Strategic Advantage – Becoming certified sustainable is the most ROI-positive way you can differentiate your company from peers.
• Future-Proof your Business – Becoming certified sustainable allows you to address compliance and global risks.
• Build Resilience – Certified sustainable companies are stronger, more profitable and better prepared for economic changes.
• Unlock Innovation – Becoming certified sustainable allows your company to drive growth and create innovative solutions for consumer and regulatory demands.
• Create Long-Term Value – Certified sustainable companies are simply more profitable and have higher valuations.

Not a bad group of benefits….on top of doing the right thing.

If this is appealing, read this on what you want in a sustainability program, watch this master class, and contact us.

Per this article, Sustainability = Higher Profits

• Energy cost reduction
• Waste reduction
• Cheaper access to capital
• Premium pricing
• Attracting and keeping top talent
• Driving innovation
• Improving processes
• Reducing climate risk
• Reducing regulatory risk
• Reducing reputation risk
• Reducing supply chain risk
• Winning new business from clients/customers that want sustainable vendors

And finally, after you improve your valuation via the benefits of the above….

• The majority of investors will give up to a 10% price premium for companies with a mature sustainability program

So, if you become certified sustainable, not only will you improve your profitability and valuation, but you will also get a bonus premium for having a mature sustainability program.

Not bad.

If this is appealing, read this on what you want in a sustainability program, watch this master class, and contact us.

Per this study, 68% of Americans, across all demographic groups, will pay more for sustainability.  (This is consistent with many studies over the past few years.)

Here is the caveat – trust, clarity and value determine if they follow through.  (Again, consistent with prior studies.)

• If you claim you are sustainable, but are not certified/verified, don’t expect results.
• If, due to you not being certified, your claims are confusing, again, don’t expect results.
• If your offer is simply not a good value, don’t expect results.

Net, before you say this, and all the other studies saying the same thing, are wrong, you might want to test it.

• Have your company become certified sustainable.
• Have the entity that got you certified help you craft and publish your messages.
• Make sure your offer is a competitively good value.

If being attractive to 68% of your prospects is appealing, read this on what you want in a sustainability program, watch this master class, and contact us.

Heritage Investment Group, with over $1b under management, provides wealth management and investment guidance to high-net-worth individuals, families, charitable foundations, and qualified plans. The firm has served as an independent advisor since 1993. The company has continued its environmental sustainability commitment by renewing its Edenark Group ISO 14001 sustainability certification through 2026.

The Edenark Group ISO 14001 is the world’s premier environmental sustainability certification program and allows SMEs (small to mid-sized enterprises) the ability to attain the world’s most popular environmental certification standard via a program designed and priced specifically for them.   Edenark Group also helps clients pursue carbon neutrality and ESG compliance, using the Edenark Group ISO 14001 as a foundation for long term compliance.

The program, which allows companies to progressively improve at a pace that works for their needs, helps the organization define how it interacts internally, externally, and with the environment.  It incorporates energy/waste/water, employee health and performance enhancement, community involvement, procurement and suppliers, compliance and regulations, emergency/security, and stakeholder engagement.  Benefits include creating a culture of continual improvement, stakeholder engagement, lower costs, higher revenues and profits, improved employee performance, and…… doing the right thing for the environment and current and future generations.

“Edenark Group has a 25+ year relationship with Heritage Investment Group and they are a wonderful example of what the world needs more of – an organization that produces a superior product, supports its current stakeholders, shows it cares about future generations via its commitment to sustainability certification, and makes more money due to its sustainability programs,” said David Goodman, CEO of Edenark Group.  “When an organization executes the Edenark Group ISO 14001 sustainability certification, as Heritage Investment Group is doing, it not only benefits the environment, but it also benefits its own operation,” added Goodman.

Heritage Investment Group can be reached at +1.954-785-5400

Edenark Group can be reached at +1 561.512.2257

We like this list from the Forbes Business Council of 18 reasons why sustainability can be a strategic advantage for your business:

• It can set your business apart
• It indicates long-term viability
• It enables proactive responses to industry changes
• It provides a competitive edge
• It expands your target audience
• It can narrow the divide between large and small businesses
• It enables the surrounding ecosystem to thrive
• It brings your business in alignment with clients’ values
• It demonstrates care for more than profits
• It enhances business efficiency
• It can facilitate cost savings
• It enhances brand reputation
• It provides long-term financial benefits
• It can drive operational efficiency
• It enables risk mitigation
• It centers future buyers
• It grants access to innovative tech
• It strengthens the company’s reputation

However, we would add two to the very top:

• It is the right thing to do
• It allows your company to be part of the solution

If this list looks attractive, read this on what you want in a sustainability program, watch this master class, and contact us.

Do you have a globally ranked blog/website helping you promote your business?

What if you could get that just by doing something good?

Per this press release, Edenark Group, a global provider of environmental services, wellness services and green project financing services, including the world’s premier environmental sustainability certification program for SMEs, the Edenark Group ISO 14001, will finish 2025 as the world’s 23^rd ranked corporate blog/website, per Feedspot.

Besides helping clients become environmentally certified sustainable under the Edenark Group ISO 14001 program, Edenark Group also helps its clients promote their certification, for competitive differentiation and brand benefit.

“We start promoting our clients right after they sign up, even before we get them certified. The first one discusses the client’s pursuit of sustainability certification. Given our reach, the value of this single post / press release exceeds the cost of their certification. Net, they achieve a positive ROI even before they are certified,” states David Goodman, CEO of Edenark Group.

“The value continues for our clients as we help them write and publish posts and press releases, as part of our service to them, for the entire length of their association with us. We have many clients who have been with us for years and we continue, as part of our service, to help them promote their company being certified sustainable,” added Goodman.

“For a small to mid-sized business, finding a way to cost-effectively differentiate from competitors is critical to survival and success. Per many studies, roughly 70% of all consumers, across all demographics, will move their business if they find a certified sustainable company as an option. Nielsen converts this to financial success, saying a certified sustainable company can grow its margin 5x faster than its non-certified competitors. But for this to happen, people need to hear about your company being certified. That’s why we provide promotion as part of our service. We help get the word out. For a SME, having the 23rd ranked corporate blog helping to promote your company being something most consumers will move their business to is a powerful benefit,” concludes Goodman.

If having this kind of support is of interest, watch this webinar and give us a call.