Find and see the best corporate environmental sustainability news, posts and stories here, at Edenark Group’s “IN THE NEWS.” Let us know if you have environmental sustainability news you would like us to add.
If your organization cares about the environment…
….we suggest you review this quick 10-slide presentation.
Doing the Right Thing can lead to a Good Thing!
Know of any other Earths nearby?
Per our current consumption we need 1.7 Earths.
We have been over-consuming since 1971.
If you over-spent your household budget for 52 straight years, would you still have a house?
If you can’t think of any place else to go, maybe we work a bit harder on hanging on to the place we have.
If you would like to be part of the solution, contact us.
Might not have been the image they were striving for
Per this article, Canadian apparel manufacturer Lululemon has been named in a legal complaint, calling for regulators to launch a greenwashing investigation.
Per the complaint, Lululemon has been exaggerating its environmentally-friendly actions.
Why would they do this? Because they see the data – 7 out of 10 consumers will leave their existing vendor in favor of a vendor they believe is sustainable.
According to the complaint, Lululemon wanted to win those consumers….but didn’t want to actually do the things it was claiming.
In the few days since the complaint, the company has already lost 5% of its value and the slide continues.
This is not where you want your brand to be.
Either a) make no environmental / eco / sustainability / Green claims; or b) become certified sustainable via a globally-recognized program with 3rd party validation, and have them help you make claims that are consistent with your certification achievements.
Environmentally certified sustainable companies are growing up to 20x faster than their non-certified peers.
Here is what you want in a certification program.
Contact us to discuss.
Unlimited Auto Wash at Lighthouse Drive in North Palm Beach has become an Environmentally Certified Sustainable Business
Unlimited Auto Wash located at Lighthouse Drive in North Palm Beach, FL, is part of the seven-location Unlimited Auto Wash Club that serves South Florida. Unlimited Auto Wash is a 100% Full Service Hand Car Wash with over 170 employees. It cares deeply about the environment and the community it serves, and has pursued and attained the Edenark Group ISO 14001 environmental sustainability certification for 2024.
The Edenark Group ISO 14001 is the world’s premier environmental sustainability certification program and allows SMEs (small to mid-sized enterprises) the ability to attain the world’s most popular environmental certification standard via a program designed and priced specifically for them. This allows an organization to validate, via 3rd party audit against the world’s top standard, its environmental / sustainability / green / eco-friendly actions.
The program, which allows companies to progressively improve at a pace that works for their needs, helps the organization define how it interacts internally, externally, and with the environment. It incorporates energy/waste/water, employee health and performance enhancement, community involvement, procurement and suppliers, compliance and regulations, emergency/security, and stakeholder engagement. Benefits include creating a culture of continual improvement, stakeholder engagement, lower costs, higher revenues and profits, improved employee performance, and…… doing the right thing for the environment for current and future generations.
“We are the first, and only, environmentally certified sustainable car wash operation in Palm Beach County, Florida. Many organizations, looking to cash in on consumer demand, claim to be environmentally friendly, but most practice greenwashing by self-auditing or self-certifying or using non-globally-recognized programs. We wanted to raise the bar as we are a leader in our industry,” says Kevin Dalton, CEO of Unlimited Auto Wash. “We decided we were going to pursue environmental sustainability the way we run our business – the right way. The Edenark Group ISO 14001 sustainability certification program provides us that opportunity. This will be wonderful for all our stakeholders; our customers, our employees, our company and our community.”
“When an organization pursues, and attains, the Edenark Group ISO 14001 sustainability certification, they are not just doing it to see their costs go down and revenues and profits go up. They are setting a higher bar for their organization and sending a message to all those around them that may be claiming to be environmentally-supportive, but are in truth greenwashing by not validating their actions under a global 3rd party certification,” says David Goodman, CEO of Edenark Group. “Companies who are agreeing to adhere to the world’s Gold standard for sustainability certification are allowing their actions to be reviewed; are choosing to be a leader and part of the solution, not the problem; and are joining an elite fraternity of over 400,000 organizations, in over 150 countries, that have committed to continually improving in every way.”
Unlimited Auto Wash can be reached at +1 561-WASH-ME-2
Edenark Group can be reached at +1 561.512.2257
As Greenwashing Soars, Pick Your Program Wisely
Per this article, greenwashing is soaring:
- The #1 issue in the world is the environment and consumers are rewarding companies they feel are environmentally friendly
- This causes companies to misrepresent their sustainability achievements, which is greenwashing
- It also creates an opportunity to make a bad decision on the program you select
- Net, many are knowingly misrepresenting; others are aligning with the wrong program – either choice risks exposure for greenwashing
This post explains what we believe a sustainability program should include. This master class explains why you should consider it.
If this makes sense to you, contact us.
Litigation over Sustainability Claims Shows No Signs of Abating
As we have continually stressed:
- If you are self-certified, or self-audited, or aligned with a non-global sustainability standard, or aligned with no standard, or do not have 3rd party validation, odds are, your sustainability/environmental/eco/green claims will be questioned and possibly attacked
- This could lead to litigation
This article talks about litigation and delisting and includes discussions on
- The EU Taxonomy for endorsing planes and ships that use weak standards
- Starbucks
- Major food and drink companies that are making misleading claims about recycling
- London Metal Exchange delisting 10% of its members
Bottom line, if you are going to make claims, get certified under a globally-respected program that includes 3rd party auditing as part of the certification process.
This post explains what you should look for and this master class explains why.
Contact us with questions.
That’s Expensive Poo!
There are 14 subgroups including Blue Whales, Gray Whales, Right Whales and Humpback Whales that are part of the Baleen Whale group.
We’ve lost 95% of them over the past few hundred years, but there are 800,000 – 1,000,000 of them left.
Per this video and this article, the value to us of a Baleen Whale’s poo is approximately $2,000,000 per whale, or $2T in total; as it feeds phytoplankton, which, besides feeding small fish, absorbs CO2 and creates 50% of the oxygen we breathe.
Oxygen is sort of important.
Keeping whales happily pooping should be on all our to-do lists. Not just in our words, but in how we act and run our businesses.
We are up to 4% of SMEs measuring carbon emissions!
Per this article
- Nearly 4% of SMEs measure carbon emissions
- Almost 5% of SMEs measure their renewable energy use
- 27% have sustainability leadership positions
- And, almost 33% have social / environmental committees
Are these numbers lower than we want? Of course.
But are these numbers much larger than they were a few years ago? Absolutely!
When you think about the fact that there are millions of SMEs around the world; and a few years ago, all four of these would have been under 1%; we are definitely moving in the right direction.
Edenark Group serves as the sustainability department for a number of companies, we chair/advise social/environmental committees, and we help organizations measure their carbon emissions and renewable energy use. We speak from experience when we say that SMEs are becoming aware of how important their role is and how much the market is expecting them to lead.
If you would like to talk with us about your company starting a sustainability program, contact us here.
Unlimited Auto Wash at Frenchman’s in Palm Beach Gardens has become an Environmentally Certified Sustainable Business
Unlimited Auto Wash located at Frenchman’s, in Palm Beach Gardens, FL, is part of the seven-location Unlimited Auto Wash Club that serves South Florida. Unlimited Auto Wash is a 100% Full Service Hand Car Wash with over 170 employees. It cares deeply about the environment and the community it serves, and has pursued and attained the Edenark Group ISO 14001 environmental sustainability certification for 2024.
The Edenark Group ISO 14001 is the world’s premier environmental sustainability certification program and allows SMEs (small to mid-sized enterprises) the ability to attain the world’s most popular environmental certification standard via a program designed and priced specifically for them. This allows an organization to validate, via 3rd party audit against the world’s top standard, its environmental / sustainability / green / eco-friendly actions.
The program, which allows companies to progressively improve at a pace that works for their needs, helps the organization define how it interacts internally, externally, and with the environment. It incorporates energy/waste/water, employee health and performance enhancement, community involvement, procurement and suppliers, compliance and regulations, emergency/security, and stakeholder engagement. Benefits include creating a culture of continual improvement, stakeholder engagement, lower costs, higher revenues and profits, improved employee performance, and…… doing the right thing for the environment for current and future generations.
“Consumers have been unaware how much Greenwashing there is in the car wash industry. Many organizations, looking to cash in on consumer demand, claim to be environmentally friendly, but most practice greenwashing by self-auditing or self-certifying or using non-globally-recognized programs. We wanted to be the first certified sustainable car wash in the region as we are a leader in our industry,” says Kevin Dalton, CEO of Unlimited Auto Wash. “We decided we were going to pursue environmental sustainability the way we run our business – the right way. The Edenark Group ISO 14001 sustainability certification program provides us that opportunity. This will be wonderful for all our stakeholders; our customers, our employees, our company and our community.”
“When an organization pursues, and attains, the Edenark Group ISO 14001 sustainability certification, they are not just doing it to see their costs go down and revenues and profits go up. They are setting a higher bar for their organization and sending a message to all those around them that may be claiming to be environmentally-supportive, but are in truth greenwashing by not validating their actions under a global 3rd party certification,” says David Goodman, CEO of Edenark Group. “Companies who are agreeing to adhere to the world’s Gold standard for sustainability certification are allowing their actions to be reviewed; are choosing to be a leader and part of the solution, not the problem; and are joining an elite fraternity of over 400,000 organizations, in over 150 countries, that have committed to continually improving in every way.”
Unlimited Auto Wash can be reached at +1 561-WASH-ME-2
Edenark Group can be reached at +1 561.512.2257
Have you considered being a referral partner?
Due to studies, the #1 issue on the minds of people around the world is the environment (ie, we are using our resources faster than Mother Earth can replenish and we are accelerating our carbon-emissions-driven global warming). The world we are passing to our children will be far hotter and angrier than the world we were given. This is a bigger concern to the people of the planet than war, economy, politics, et cetera.
Turning this sentiment to the market place, consumers are more interested in a company’s ability to prove its sustainability commitment than they are in its brand names. 7 out of 10 of them will change brands if they find a certified sustainable company that offers a similar product. They will even spend more for a certified sustainable product.
Driven by the above demand, certified sustainable companies are growing up to 20x faster than their non-certified peers – the market is rewarding companies that are able to prove they are sustainable (via certification/validation).
The Edenark Group ISO 14001 environmental sustainability certification program is the premier program of its kind in the world – You get to help the planet and differentiate and grow faster than your peers.
We have a 100% client renewal rate – every client we have ever certified has renewed, every year.
We get most of our new clients from referrals from existing clients.
However, we also get a good number of clients from referral partners who like what we do and introduce us to organizations they feel would benefit from our services.
This defines what we believe a sustainability program should contain.
This master class explains why a company would want to do this.
We are looking for organizations that 1) care about the environment; 2) want to be part of the solution; and 3) want to be an example that other organizations can follow.
If you agree with our mission and our definition of what a sustainability program should be; and if you know some organizations that meet the above requirements; you might want to consider becoming a referral partner.
Send us a note and we can discuss.